Sunday, September 18, 2011

kate spade campaign

One of my favorite companies for advertising (and in general) is kate spade.  Not only does the brand have the girly, fun, colorful look that I adore, but also the marketing is so absolutely fantastic.

I have kept kate spade ads for years now.  I pull them out of magazines and save them because they are always lady like, elegant and fun.

Here are a few of my favorite ads from previous years

So I was so excited when the new fall ad campaign came out featuring Bryce Dallas Howard!  Take a peek...

The slogan of the season seems to be "Understated is Overrated"  Love it! 
Reminds me of Mad Men

Fantastic picture!

The colors in the pictures are so great!  And the campaign is such a throwback to the late 1950s/ early 1960s era which really is making a comeback  (like Mad Men and The Help).  And of course Bryce looks stunning in the pictures.

What do you think of the new campaign?

1 comment:

  1. my goodness! Bryce Dallas Howard! such a beautiful woman! and so photogenic! I love her! -Shirley